What are Digital Display Totems?

Digital Media Systems have been supplying high quality digital display totems (both indoor and outdoor) for many years but but what exactly are digital display totems?

Digital display totems are large-format screens equipped with advanced display technologies such as LED, LCD, or OLED. They serve various purposes, including advertising, information dissemination, wayfinding, entertainment, and cultural expression. Unlike traditional static signage, digital display totems offer dynamic and interactive experiences, captivating viewers with multimedia content and real-time updates.

Outdoor Screen WMC
Wales Millennium Centre, Cardiff – 75” G7 double sided displays which replaced the original (still working) 65” G5 units installed over a decade earlier.

Benefits of Digital Display Totems

1. Enhanced Communication: Digital display totems offer dynamic and engaging platforms for communication, enabling businesses, organizations, and municipalities to convey messages effectively to target audiences.

2. Increased Visibility: Positioned strategically in high-traffic areas, digital display totems capture attention and increase visibility for advertising campaigns, promotions, and informational content.

3. Real-Time Updates: With the ability to update content remotely, digital display totems provide real-time information, updates, and alerts, ensuring that audiences receive timely and relevant information.

4. Improved Navigation: Equipped with interactive maps and directional cues, digital display totems enhance wayfinding in urban environments, helping users navigate complex spaces such as transportation hubs and shopping centers.

Corporate Reception Area with Digital Signage

5. Cultural Expression: Through partnerships with local artists and cultural institutions, digital display totems showcase digital art installations, performances, and community events, enriching urban culture and fostering community engagement.

6. Innovation and Sustainability: Integration of smart technologies and sustainable design features in digital display totems enables energy optimization, personalized experiences, and reduced environmental footprint, contributing to sustainable urban development.

7. Accessibility: Digital display totems democratise access to information and cultural content, making it available to a wide audience regardless of physical or geographical limitations.

8. Economic Opportunities: Digital display totems create opportunities for businesses, advertisers, and content creators to reach target audiences, drive engagement, and generate revenue through advertising, sponsorships, and partnerships.

At Digital Media Systems we are dedicated to providing the best digital display totems solutions for your unique needs. For more information please browse our website or contact us.