Croft Street Fisheries – Digital Menu Boards

Digital Menu Boards x 3
Installed in early 2012. Our DMBs are still looking great.

Project Info

Digital Media Systems were approached by Rafael Chandler to provide his award winning shop with Good clear POS menu boards, they would be easy to use & update and would display takeaway menu items, special offers and Information about them and their products.

Detailed Project Description

As proud holders of the highest ranking Scores on the Doors with 5 stars achieved on our last inspection by Leeds City Council, and holders of the Friers Quality Award from the National Federation of Fish Friers, Owner, Rafael Chandler and his staff at Croft Street Fisheries ensure their customers of the highest quality food & great service at all times.
All of their produce is sourced responsibly from sustainable sources, prepared and cooked by well trained, highly motivated and passionate staff.

Croft Street Fisheries in Farsley has joined the fish frying elite after winning the Fish and Chip Quality Award in June 2011, the first shop in Leeds to receive the honour.
Croft Street Fisheries are no stranger to prestigious awards like this. They have held the Seafish Friers Quality award for two years running and hold five stars in the local food hygiene Scores on the Doors scheme.
To qualify, each shop has to go through a rigorous inspection of its hygiene and cleanliness, staff training, equipment, frying, sales skills and, most importantly, the quality of the cooked product.

The result of the above awards is the customer get the best quality fresh food cooked to the highest standards!

The Project
Digital Media Systems were approached by Rafael Chandler to provide his award winning shop with Good clear POS menu boards, they would be easy to use & update and would display takeaway menu items, special offers and Information about them and their products.

Croft Fisheries Digital Menu BoardThey would be used to keep customers informed with information made up of pictures and video showing food hygiene, calorific content, sustainable product, ‘how to make’ and much more.
The ideal solution would allow them to replace their existing menu board with displays that could handle the heat above the fryer.
Digital Media Systems provided large footprint, yet ultra slim, wall brackets which support 3 x 32″ Samsung Commercial Grade panels. These panels sit within the
toughened EZ-clean glass housing; there is no plastic frame around the display as is found on typical solutions making it a stylish addition to the high quality surroundings.

The menus are quickly and conveniently updated, by simply inserting a USB memory stick. The new menus are copied onto the Digital Menu Boards internal memory, the system reboots and displays the new content. Features such as day parting, auto on/off, content display time and video can be quickly configured if required. For more information please see our Menu Boards page.

Rafael @ Croft Street Fisheries, said:
The Screens meet all of my expectations as to what they are capable of and are very easy to use for both myself & my staff. They’ve made it easier for us to put on special offers, change prices, and give our customers information about our products resulting in a more clear and easier to read menu board.

Digital Media Systems have been very polite and knowledgeable about the product, and what it could do. The product is the right size for my shop and has already attracted a lot of attention
Thank you for a great installation and all the support!

Speaking about the project, Avtar Singh, Managing Director of Digital Media Systems said:
Rafael is at the helm of a great Fish and Chip shop, one that stands out from the crowd. This is reflected and publicly acknowledged by the number of awards received by him and his staff

We recognised that Rafael had an eye for quality and the Digital Menu Board solution he required had to be of the highest standard. Digital Media Systems installed their commercial grade HD displays which are ideal for the requirements. The displays are quick and easy to update via USB, automatically switching on/off during the day when required. The built in fans keep the displays cool even when the ambient temperature is too high for normal screens.”

[us_testimonial author=”Rafael” company=”Croft Street Fisheries”]The Screens meet all of my expectations as to what they are capable of and are very easy to use for both myself & my staff. They’ve made it easier for us to put on special offers, change prices, and give our customers information about our products resulting in a more clear and easier to read menu board.
Thank you for a great installation and all the support![/us_testimonial]

Call us to see how we can help you with your project 01484 588895

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